HomeServe Cares Foundation Sponsors the mikeroweWORKS Foundation Work Ethic Scholarship Program to Help “Make Work Cool Again”


Norwalk, Conn. (February 13, 2020) – HomeServe USA, a leading provider of home repair solutions, has supported the mikeroweWORKS Foundation Work Ethic Scholarship Program this year through its HomeServe Cares Foundation (HSCF).

The Work Ethic Scholarship Program provides scholarships to exceptional individuals pursuing a career in the skilled trades, including construction, HVAC, electric technology, and plumbing, among many others. Applications are now being accepted, and the final deadline to apply is March 31, 2020. This year, the mikeroweWORKS Foundation would like to give away $1 million in scholarships to qualified applicants, and recipients will be notified in late May 2020. Visit for additional information and to apply.

“HomeServe is proud to support Mike Rowe’s foundation to promote the skilled trades and to support the hardworking women and men who help keep our country – and our homes – running,” said HomeServe USA CEO John Kitzie. “The Work Ethic Scholarship Program is a terrific tool that will help grow our country’s next generation of skilled workers.”

HomeServe’s support of the mikeroweWORKS Foundation Work Ethic Scholarship Program is part of the HSCF’s commitment to “spread hope and support communities, one home at a time.” Launched in April 2019, the HSCF’s four pillars include:

  1. Caring For People: Pro-bono repairs for eligible homeowners who find themselves facing a home emergency they are unable to handle financially.
  2. Caring For Community: Grants to municipalities and non-profits to help fund community-based projects.
  3. Caring For Vets: Connecting current and transitioning military men and women with the HomeServe contractor network to place veterans into paid apprenticeships in the trades.
  4. Caring For Good: An employee-directed corporate charitable matching program and opportunities for HomeServe employees to participate in volunteer efforts.

 Since its launch, the HSCF has awarded six “Caring for Community” grants to non-profits across the country to support vital community-based projects. Additional details about the HomeServe Cares Foundation are available at

About HomeServe USA

HomeServe USA Corp. (HomeServe) is a leading provider of home repair solutions serving more than 4.2 million customers across the US and Canada under the HomeServe, Home Emergency Insurance Solutions, Service Line Warranties of America (SLWA) and Service Line Warranties of Canada (SLWC) names.

Since 2003, HomeServe has been protecting homeowners against the expense and inconvenience of water, sewer, electrical, HVAC and other home repair emergencies by providing affordable repair coverage, installations and quality local service.

As an A+ rated Better Business Bureau Accredited Business, HomeServe is dedicated to being a customer-focused company supplying best-in-class repair plans and other services to consumers directly and through over 750 leading municipal, utility and association partners.

HomeServe is teamed up with television personality and author Mike Rowe, best known as the creator and host of the series “Dirty Jobs.” For more information about HomeServe, a Connecticut Top Workplace winner and recipient of thirty-three 2019 Stevie Awards for Sales & Customer Service, or to learn more about HomeServe's affordable repair plans, please go to Connect with HomeServe on Facebook and Twitter @HomeServeUSA. For news and information follow on Twitter @HomeServeUSNews.

About the mikeroweWORKS Foundation

The mikeroweWORKS foundation is a 501(c)(3) public charity that works hard to debunk myths about the skilled trades and help close the skills gap. As the CEO, Mike Rowe speaks regularly about the country's dysfunctional relationship with work, and he challenges the persistent belief that a four-year degree is the best path for the most people. The mikeroweWORKS Foundation provides financial assistance to people getting trained for skilled jobs that are in demand, most notably through the Work Ethic Scholarship Program. Since its inception, it has granted, or helped facilitate the granting of, more than $5 million in scholarships or grants in support of technical and vocational education.


Myles Meehan
HomeServe USA
Phone: 203-356-4259

Claire Deneen
Hill+Knowlton Strategies for HomeServe USA
Phone: 312-255-3134